Glued to their screens, whether it’s because of school, work, or general boredom. And with good reason: Canadian-based TV networks dominate the global youth audience. According to a study by industry consultancy Enders Analysis, Canada’s five major broadcast networks—CBC, CTV, Global, City, and Radio-Canada—account for almost 50% of the global television audience between the ages of 18 and 34. It makes them wildly popular among young people who want to watch programming from their home country. So why are Canadian TV networks so popular?
For one thing, they offer a more localized experience than their American counterparts. In addition to Canadian content being available on all five networks, viewers in different parts of the world can also access localized versions of channels like FX and Bravo. It gives viewers in other countries an opportunity to learn about the culture and current events from a perspective close to home. Bottom line: If you’re looking for programming that will appeal to a global audience, look no further than Canadian TV networks.
Canadian networks dominate the young global audience.
According to a study by the network measurement company Nielsen, Canadian-based networks dominate the young global audience. The study found that of all the international television networks studied, Canadian networks were most popular with viewers ages 18 to 34. Canadian networks received an average of 41% of viewership from this age group, compared to only 26% for American networks.
Network executives attribute this dominance to the sheer number and variety of overseas Canadian programming. Not only are Canadian programs frequently shown on international channels such as BBC America and Fox International Channels, but they are also produced in high-quality formats that appeal to younger viewers. Some examples of successful Canadian series include Degrassi: The Next Generation, Teen Wolf, and Parks and Recreation.
While Canadians may be the majority in watching TV worldwide, they still have plenty of competition from other countries. For example, Japanese networks receive an average of 26% of viewership from 18-34-year-olds, while British networks receive 24%. These numbers reflect international popularity and cultural relevance – British programs often contain more adult themes than their American counterparts.
Why are Canadian channels so popular?
Canadian channels are popular among young people worldwide because they offer a diverse selection of programming tailored to appeal to international audiences. Canadian networks have established footholds in key global markets, making them some of the most-watched networks on the planet.
Canadian networks are known for their high-quality programming and exciting content. They typically feature shows and movies unavailable on American television networks. It makes Canadian channels particularly appealing to international viewers who want to experience different types of entertainment.
In addition to providing a wide range of programming, Canadian networks often promote cultural exchange through their initiatives, such as Canada – China Cultural Exchange Program and the How Canadabased Usyoungcnbc – Mexico Cultural Exchange Program. These programs help unite different communities and promote understanding between people from other countries.
Benefits of watching Canadian TV
Canadian-based TV networks dominate the young global audience, according to new data from research firm IHS. Canadian networks accounted for a whopping 78% of all viewing among 18- to 34-year-olds in 2017. That’s up from 61% in 2012, and it suggests that the appeal of Canadian TV is only growing stronger as audiences worldwide become increasingly connected and mobile.
According to IHS, Canadian TV is popular because of its consistent programming quality. The majority of Canada’s top broadcasters – including Rogers Media (CRAVY), Shaw Media (SHAW), and Bell Media (CPT) – are owned by large media conglomerates with a strong track record of producing high-quality content. This consistency results in well-entrenched programs in people’s cultural memories, making them more likely to be watched repeatedly.
Another key factor contributing to Canadian television’s success is its widespread availability. Nearly every country in the world has access to at least one Canadian network, which makes it easy for viewers around the globe to find something they like and watch regularly. This accessibility also allows Canadians to share their favorite shows with friends and family across borders – no matter where they live – without worrying about subtitles or watching in an alternate language.
For young people worldwide, Canadian television offers a unique blend of high-quality programming and accessibility that’s hard to find anywhere else. It’s no wonder Canadian networks continue to dominate the global television landscape.
Conclusion
According to a study released this week, Canadian-based television networks continue to dominate the global youth audience. Media intelligence company MediaRadar found that Canadian broadcasters accounted for 62 percent of all viewership among 18-to-34-year-olds in 2016, up from 56 percent in 2015 and 51 percent in 2014. The United States came in second with 13 percent of the market, followed by Britain (11 percent), Australia (10 percent), and Germany (8 percent).
